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Found 1 from your keywords: author="LOVELOCK CHRISTOPHER H...
cover
SERVICE MARKETING Third Edition
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LOVELOCK CHRISTOPHER H

UNDERSTANDING SERVICE,STRATEGIC ISSUES IN SERVICE MARKETING,TOOLS FOR SERVICE MARKETERS,CHALLENGES FOR SENIOR MANAGEMENT.

Edition
-
ISBN/ISSN
0-13-461377-5
Collation
17 x 25 cm; 660 hlm; ilus;tabel;index
Series Title
-
Call Number
658.81